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YUJIA WEN

the curious scribbles of an organic child

New calendar, new attitute

Hello all!

I admit that I have not been the most earnest updater but the turning of a new year has motivated me to begin fresh and hopefully preserve a good sense of freshness throughout the year for the blog! As you may have noticed, I also decided to renovate with a new layer of furnishing… a retro-themed layout. Hope you enjoy!

Currently, I’m in Minnesota for the Winter Holiday and within a few days, I will be back at Queen’s hitting them books as second semester commences. First semester was definitely not the easiest and it only dumbfounds everyone how yup, we’re already halfway done with the System. While many are still very fond with the System (ie. university/college and the bags of freedom that comes with it), I personally find School to be demotivating at times as in certain subjects, we’re forced to memorize “inert ideas” for the mere intention of scoring on a 3-hr exam. That’s when I start to question the inconveinent confinements of … education, or rather, the method of education.

Nonetheless, I should be very thankful for th 3-week downtime before the cycle starts churning again. It has certainly been nice to experience Minnesota for the very first time. I’m staying at my Aunt’s place which is 40 miles southwest of Minneapolis. I’ve been asked by a few people “what’s in there?” and I think it would be fair to describe the place as being more than just a bearer of Midwest Serenity.  Here are some interesting things I’ve learnt about the city:

1. The most prominent attraction is the Mall of America. Built in 1992, it was the largest mall in the U.S. The place wasn’t enormous (or I came with heavy expectations) and a Nicklodian kids’ park is in the center of the mall. It’s cornered by the 4 department stores; Macy’s, Bloomingdale’s, Nordstrom, and Sears.

2. Minneapolis borders another city, St. Paul, by 15KM from downtown to downtown and as the most populated urban area in Minnesota, Minneapolis-St.Paul is often referred to as the Twin Cities. The full-name of the airport is Minneapolis-St.Paul International Airport, thus the airport code of MSP.

3. Minnesota has the 2nd largest Tibetan population next to New York. Yes, I would know because I care.

3. A skyway is an enclosed bridge between 2 buildings and the Minneapolis Skyway System connects almost every downtown building covering 69 blocks! It is of course jam-packed in the winter because who would want to walk in minus 10 weather when you can walk in a straight line from Saks to the Metrodome?

4. Minnesota is the home to many of the Fortune 500 companies, just to name a few; Delta, Northwest, Target, Best Buy, General Mills…The midwest  also has its own coffeehouse named the Caribou Coffee, which by size, operates on a level second to Starbucks in the U.S.

The above is some defining features, I’ll add more if I do learn!

I’ll end with some photos of my visit to the Minneapolis Institute of Art and the Walker Art Center where I caught the annual screening of the British Television Advertising Awards – exactly my cup of tea.

posted by Jia in Uncategorized and have Comment (1)

煮出来的真理,喇嘛的美。

 

从微波炉里抱出来刚热好的麦片混牛奶

焦急的保护着它的温度 就像怕突然会失去……

就像失去我找了好久的灵感 — 描述西藏的灵感。

匆匆忙忙的跑回餐桌 把朴素的不能再朴素的大白碗压到我电脑旁

在网上搜到合适情节的Claire De Lune

点播放的同时,我也开始了。

我找了很久了, 这种灵感。

这种不需要任何约束和强迫性质的推动

不用瞌药就可以产生的的动力 去描述那一瞬间的力量。

那种手指会自动在键盘上走动的灵感。

不管是半夜三根需要跑到马桶上 还是 在餐厅里因为突然抽了一经 须要把那几个断了线的回忆用细腻的圆珠笔留系紧到洁白的餐巾纸上。 这也许很猥琐 但更猥琐的是如果我忽略这些瞬间 如果我选择像我身边的每一个人一样 提着个菜篮子上街购物 买我不需要的五彩缤纷的玩意儿 看着人就烦 看着钱就笑。

这正是我怕发生在西藏的身上。

我知道我年轻 总想跟太阳玩接力 总觉得时间不够 现在就想干这个看那个。

我是幸运的 因为我的父母会支持我的一些幻想 例如 去经历这个世界。

可有些他们不能理解的 是我对西藏的恋情。

很多人都不能理解。也不想去理解。

但我相信 能去理解的人 都得算是半个艺术家。

因为只有艺术家才懂得什么是灵感。 什么是人身体里 大脑里 最需要的激素。

而这些东西 不是我们能花钱一斤一斤的买的。 我们只能去寻找。

艺术家最怕的就是他们一辈子都找不到。

但我求你相信我 在西藏 我找到了这种我早就知道我能在西藏找到的灵感。 她很真实。

像一颗钻石一样 你只能隔着玻璃羡慕的去观看 也许会时不时的拿着你的傻瓜相机去傻瓜般的拍摄一下 回去给你丈夫,孩子,和朋友们瞧一瞧 瞧一瞧这个你连名字都忘了的奢侈品 一种你丈夫, 孩子, 和朋友都会羡慕的玩具。

那不是真实。 那不是独一无二的。 那是你可以拿去世界上每一家柯达去复制的底片。 那不是真诚的, 因为它不能从心庚子那样的去改变,和塑造你。

而西藏改变了我。

她把我放生了。

虽然我早就知道我自己是个野孩子。 我需要在草原上蹦跑 我需要感觉到每一头牦牛的存在。 我需要呼吸到这里天堂最近般的空气。 我需要对着每个拿转经铜的老奶奶都笑一遍。

就像放学回家你扔了书包以后会叫一下妈妈, 我回来了。

西藏, 我回来了。

我终于第一次回到了你的怀抱里了。

我终于能拍到橘红色的衣裳在布达拉前面的衬托,

老爷爷和老奶奶用头轻轻瞌在迎风飘起的祷旗上

从隔拉萨千里的信徒们一步一步的瞌过来

小孩子们开朗的在玩耍 那着小木头放在脑瓜上装喜羊羊

好奇的喇嘛们站在卖DVD的摊子前 注视着正在播放的藏族音乐

康巴的汉子在路边切牛肉做点小买卖……

一切的一切 永远都捆在我脑海里。

 

我也能感受到你的苦。 一些是汉组人给你们制造的。 对不起。 我们很喜欢提供的悬崖。

我代表不了谁给你们道歉。 但我真的想抱住你们每个人说对不起。

对不起 最为一个跟着旅游团抱着相机逼着去购物景点在寺庙里大声喧哗的狗 我侵犯了你的家。

但我对你保证 这不会是我最后一次来西藏的。 我还要回来。 我想做一些事。

我真觉得这是我家。

已经不知道有多少个藏族人对我笑着问:“你是藏族的吧?”

我是, 我当然是。 

然后我们会一起笑 然后我会开始问问题 然后我们会聊很久。 他们会祝福我。 祝我健康平安。

我从来不问他们的名字 他们从来也不问我的名字。

很奇怪, 一般我会很积极的就公布我的名字。

也许在一个商业化的社会里长大的, 都有这种压力。 深怕人家忘了你。 导致你错过一个面试 一次挂号 一轮头等奖。

但在这, 我从来没有感觉过,或记得这种习惯。

因为不管你的名字是格桑还是扎西, 我都会记得你那双善良的眼睛和我们一见面就像熟人般一起的半个小时。

我会记得你高高鼻梁上的一点点的灰。

你的手指的粗造和比我还黑嫩的脸霞。

你五彩缤纷的打扮和我手指上穿的一百个藏银戒指。

你身体上散发细腻的酥油茶味道 和在八角街上转了一天而累积到我身上的藏香。

它们两的味道虽然一样难探测, 但经过跟你谈话的那么久, 已经凝固了。

你那最美,最美,最打动人心 的藏族口音。

一种很难用文字去描述的老乡儿风味儿。

那种如果我在街上听到的话会立即转头然后微笑的问,你是藏族的么?

是啊, 当然是啊。

就像见到家人一样。

你的一举一动都让我觉得很温暖。

我直希望你的孩子的机会能比你多一点。 我希望我能给他们带来更多的教育。

我希望我不要再看到孩子在路边碟着那一张张的一毛,一块钱。

跟在旅游团的后面 手伸出来的样子 可以把一个个人的心都撕碎。

我知道 如果我们帮你 你就会被训练成乞丐的。 而我们不帮你 ……

 

是很纠结。

也很自私, 不是么。

我不想让你发展成下个上海, 虽然这需要很久的时间。

我也不想看到拉萨街头上遍地都是卖佳能相机的店。

我想你永远都那么纯净

但我知道 你是要付出代价的。

一个名族的落后,是要付出代价的。

带原谅我现在的无知般的自私,

我只是觉得你很美。

别变那么多,行么?

我怕。

我怕我下次回来的时候 会感觉到震撼。

就像我再次回中国 才感觉到遍地都是贵的让我看都看不起的大商场。空的吓人的LV, BURBERRY 和GUCCI.

而西藏开LV的那一天 也许就是我自杀的一天。

在淮海路亮的灯一晚上应该可以供一个村子的人喝口水。

我怕下次我回来的时候

人们会因为财富的挣扎和名族的开发而变的更为利益而活了。

我怕因为汉族人的垄断 让我在街上认识的文字比我不认识的更多。

我怕当虔诚的老爷爷和老奶奶们去世以后 他们的子孙后代也不能那么虔诚的嗑拜在大昭寺门前了。

我怕因为为了开更多的铁道和公路 把白云都染黑了 牦牛们也没有地方戏耍了。

 

一个国家需要进步。 而进步会付出代价。

我只希望这个代价不会支付不起。

我很自私, 住在大房子里面,用着我的索尼手提听着古典音乐,再去像死耗子一样的要求你做一些我自己做不到的事情。

 

我会还给你我需要还给你的一切的。

谢谢你, 西藏。

老早就知道我是属于妳的。  

 

 

Note: something I composed in Chinese, regarding Tibet. Written with a soul, so please restrain from using Google translations. It will come out very ugly. 
 

posted by Jia in 中文 // Chinese and have Comment (1)

skip the world expo, shanghai’s got gemmm.

Nanjing and Shanghai were my last stops.

I took an overnight train from Beijing to Nanjing (with almost no sleep.. awakard position in trains) and after a couple of days spent in my hometown of Nanjing, I took another bullet-train to Shanghai (only 2 hours apart) and hung out for two days.

Fortunately, I wasn’t part of the mainstream crowd that went to the World Expo – the reason the cost of all Chinese flights and hotels were doubled this year. Tourists from every continent, especially the Chinese, flew to see this big deal. The entire city of Shanghai felt energetic, hip, and just a tad overpopulated and humid during this time. Every citizen of Shanghai was also given a free ticket. That’s some 23 million stubs.

By the end of August, about 45 million people have paid their visits to the 41st World Expo – that’s more than the Canadian population of 35 million – in only 120 days of opening.  About half a million visitors crowd the site everyday with countless hours spent in lines for the 50 or so state-of-art pavillions representating different countries.

So, when asked by literally everyone I know, the reason I didn’t attend the Expo and still went to Shanghai,  I didn’t respond with the same strange looks I was given. The reason is quite casual. I didn’t want to sweat more than I had in the already close-to-40-degree weather; and I spared no interest for the Expo. I wanted to go explore what the city is known for; its international commerce, fancy architectures, and contemprorary cultures.

I also arranged some coffee meetings and agency visits. Ubber worth the two days of absolute restlessness.

Upon arrival, I met with Lin at the Element Fresh outside Ritz Carlton. Enjoyed an overly-American meal in a resturant where we were probably the only locals. Lin had worked as a strategic planner at the Beijing Saatchi and now over at Ogilvy Shanghai. We shared very similar backgrounds – born in Nanjing and went to school in Canada – so it ignited extra interest in speaking to her. Lin was extremely nice to have came out for a very interesting conversation consisting my many questions on her experiences and insights, one of which is to expose myself to the British advertising playground because of the excellent quality and unique thinking there. Perf. Just another addition on my list of places to intern in. Thanks Lin :)

In the afternoon, I hung out with Jiajie, who I had met on my Europe trip earlier in June. I made sure Jiajie to not bring me to a generic tourist sight that I could probably read a book to or check my photo archive for; good thing she knew exactly what my taste was like and brought me to one of my favorite places in Shanghai – Tian Zi Fang (田子坊), an international creative art park, home to more than 100 designer/artistic shops, resturants, and bars, similar to the 798 Creative Zone in Beijing, but more intimate. Tian Zi Fang made me realize how many foreigners there are in Shanghai, everyone (even the shop owners) spoke English and carried big-shot Nikons. It was very nice to take nightly strolls in downtown Shanghai’s alley ways and hotspots such as Xin Tian Di (新天地).

My second day, and also one of extreme business, kick started with a visit to DDB. I first met with Kellie, the HR director, a very friendly Aussie who’s been in China for almost a decade. The office had a lot of foreigners, even more since they were holding the annual training program for all the Asia- regional executives. It is a bit different from the Beijing scene as Shanghai has a stronger focus on Consumer Packaging Products with more international clients – I definitely felt it. Talking about internationlism, I ate at the corner Subway for lunch and came back to exchange a brief talk with Mr. Motman, the chief executive of DDB, who generously accomodated my visit request.

Immediately leaving DDB, I took the subway to the Saatchi office at the SOHO Donghai Plaza(东海广场). It is conveinently located on the 31st floor and upon coming in, the familiar light-shone logo is the first thing to notice. The Shanghai office is less “free” than the Beijing one; no scooters were available for horsing around and desks were more tightly arranged together. There were around 150 people on the floor and again, the interior design was artistically refreshing, in many shades of the elegant white. While I was speaking with Cecile, who’s also a planner here, guess who sat across from us? The colleague from the Beijing office that sat next to me! He was on a business trip but still, it made me realize how frequent I travelled; for me, it felt like it only took walking into another set of doors, from Beijing to Shanghai.

Then right after the Saatchi visit, I went over to the Starbucks by Shanghai Art Museum to meet with Wu Jinjun, who was responsible for carrying out the New York Festivals (NYF) in Shanghai this June – I had prepared to help out for the event, but Cannes’ time shedule was in conflict with NYF so what a pity! For those that don’t know, NYF is also another advertising award festival, they had a couple hundred big shot guests coming from out of China. Jinjun also produced his own 30-minute series consisting of interviews with Creatives in the Chinese ad scene. This man is full of ideas – he’s working on a ton of projects that I’m extremely excited about and wish him the best for. A very smart guy and finally after months of contact, we had coffee. Thank you for the treat, JJ.

So in conclusion, I absolutely abused the Shanghai subway system for the day; spending at least 30 RMB in subway fares (that’s making around 10 runs). A very fruitful trip with many new faces to meet and conversations to thank for.

My train would leave the next day around noon – I spent my morning more relaxed, paid a visit to the Art Museum (a RARE place to be empty in Shanghai) and wandered around Ren Min Plaza (人民广场), the most downtown-central area.

Great impression of Shanghai this time, a city I’ve come across so many times but for the first time, I felt and experienced its rich growth. Hmmm. Would be fun to return for a job opportunity?

Would be.

posted by Jia in Uncategorized and have No Comments